Shortly after the release of I Am Not A Wolf, I was approached by Wizards of the Coast about creating a special set of cards for their ongoing Secret Lair series. These product drops take existing Magic: The Gathering cards and pair them with new art, creating a limited edition physical product for die hard fans of both the game and the creators they collaborate with.
For my drop, I was able to curate which cards we selected and which artists we worked with. In addition to that, I wrote art briefs and creative text for each card while also planning and executing a marketing campaign for the project.
The drop went live on June 24th, 2024 and sold out just two days into its three week availability window.
To see the full selection of cards and art from the drop, click HERE.